Negocios Internacionales

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Diseño de un sistema de gestión de calidad para el área comercial de la cámara de comercio e industria colombo chilena basado en la NTC ISO 9001: 2015
Piñeros Camacho, Sandy Faires; Osorio Niño, Laura Lorena; Rocha, Alfonso Andres
The aim of the following proposal is the design of a Quality Management System address to the commercial area of the Colombo Chilean Chamber of Commerce and Industry based on the ISO 9001: 2015 standard, in which processes and procedures are standardized through the creation of manuals, formats and correctives, preventives and improvement strategies. The intention in the future is to achieve its implementation so that the following interns can understand their responsibilities and functions and therefore, they can acquire new skills, optimize their activities and finally achieve customer satisfaction through ongoing improvement.
Análisis del mercado de vehículos eléctricos en Colombia con base al modelo de Estados Unidos
Duarte-Pulido, Jennyfer Lorena; Torres-Segura, Diego Alejandro; Amezquita-Melo, Nicolas; Ulloa Ramos, Cristian Samir
This paper analyzes the opportunities of the electric vehicle market in the country based on its local positioning and the commercial dynamics between 2016 and 2020, identify who are the actors that have been transforming the environment of electric vehicles in Colombia where are recognized brands that in conjunction with government policies have driven the positioning in the market of such vehicles. It also shows the import dynamics in the country from the case with the United States which is the main partner of the Colombian economy and a benchmark for the promotion of electric mobility in the continent. The growth of imports of this type of vehicles has been vertiginous and although this phenomenon has not happened only with the North American country, this has been a fundamental country in the momentum that has had this sector in the last five years in Colombia. The year 2018 is highlighted in this article as it not only drives the market for electric cars, but also, a growth in the import of electric motorcycles is evident with a massive arrival to the Colombian market of important brands that position themselves as the main sellers of motorcycles and electric bicycles nationwide. In this document a conceptual framework and a methodology of mixed approach is used in which the quantitative and qualitative approach is sought to combine seeking the "objective" vision as the "subjective.
Factores de éxito de la internacionalización de la empresa Oriflame Cosmetics
Neira Rueda, Ronald Leonardo; Aguilar Galeano, Estibaliz
The present work has as a general objective to identify the success factors for the internationalization of the company Oriflame Cosmetics, illustrating how its penetration in the international cosmetics market has been generated. In accordance with the above, the factors that caused the internationalization of cosmetics are analyzed, so that it can serve as an example for companies seeking internationalization of products in our country. The methodology used in this work is qualitative with a descriptive approach to give more clarity to this project by analyzing and compiling information databases. The main finding of this research is to show that one of the aspects that generated an added value for this company, in relation to the companies that are dedicated to the commercialization of cosmetic products, is the sustainability approach that Oriflame Cosmetics handles, since that through this the company seeks to mitigate environmental impacts.
Oportunidades de mercado en la movilización de carga suelta de la empresa 24-7 Logistic Solutions en Colombia
Rojas Solano, Angie Katherine; Rocha Alfonso, Andres
This study allows us to identify a bigger problem that the company handles 24-7 Logistic solutions in the container transport at national level; this is due to the mobilization of these, due to the freights that are shown in the course of their trip. Tolls in Colombia are classified as the most expensive in Latin America, each municipality and department has a series of tariff tolls that must be paid once they enter the territory, this cost increases the price of transporters in the mobilization of their vehicles. to containers full of merchandise. (Jhon Guzman Pinilla, s.f.). So, this project focuses on a market study that will analyze the large companies and shipping companies that supply merchandise, and it is necessary to transport them to different national destinations, demanding a large number of containers. To face and solve this problem, each of the objectives established in this research is to be achieved through the efficient use of tools that allow affinity or certainty to be generated between the processes analyzed and the results obtained; It is through a methodological analysis that the phenomena and relationships between the research process and the object will be differentiated from the relationships existing between. The purpose is to determine the transportation processes and container fleet located in the different cities of Colombia, the viability of these same traveling throughout the country becoming known and reducing freight costs by transporting outsourced merchandise. Where you can develop effective research methods
Comparativo de las oportunidades de negocio de aguacate colombiano y mexicano hacia Estados Unidos entre 2007 y 2017
Patiño Castro, Johan Camilo; Vanegas Mendieta, Diego Andrés; Ulloa Ramos, Cristian Samir
Comparison of the production and export opportunities and competences of Colombian and Mexican Avocado to the United States analyzing a period of a corresponding decade from 2007 to 2017, in which a quantitative-qualitative analysis of different variables was carried out.
Influencia de la tasa de cambio en las exportaciones agrícolas colombianas hacia los países miembros de la Alianza del Pacífico
González Hernández, Paula Fernanda; Henao Florez, Monica Alexandra; Rodriguez Pedraza, Yudy Paola; Nuncira, Wilson
The objective of this research is to identify the influence of the exchange rate on Colombian agricultural exports to the member countries of the Pacific Alliance in the period between 2006 and 2016. The methodology of this research has a quantitative approach and a correlational scope. It is necessary to highlight that we have carried out this research in two phases; the first was developed through the collection of information, where we used the statistical data of the Bank of the Republic of Colombia and the databases of exports of United Nations Conference on Trade and Development (UNCTAD) as main sources; In the second phase, we carried out the corresponding comparative analyses of these data. As a result, we observe that the exchange rate had a significant influence on Colombian agricultural exports to Chile and partially on exports to Mexico and Peru. We found that the Colombian government, through the Bank of the Republic, used exchange-rate policy strategies to avoid the negative impact of the revaluation. However, these strategies were not enough and had to be complemented with programs to boost the agricultural sector. Therefore, we conclude that the exchange rate is not the only determinant of the competitiveness of the Colombian agricultural exports. In this way, we proposed to investigate other determinants that respond to current economic needs and trends.
Análisis de la internacionalización del sector de follajes y flores hacia el mercado de Canadá
Benavides-Parra, Nedid Alexandra; Beltran-Pardo, Luisa Fernanda; Davila-Basto, Cesar Augusto
The main objective of this research focuses on identifying the difficulties in developing innovation in the value chain of SMEs in the Tequendama flower sector, specifically in the municipality of Cachipay, to export foliage and flowers to the Canadian market between 2014-2023. With the context of the economic importance of flower growing activity in Colombia, especially in the Tequendama region, highlighting its export potential and the opportunity represented by free trade agreements with countries like Canada. The theoretical framework is based on Michael Porter's five competitive forces model and analyses the competitive pressures that companies face. Background information is compiled that highlights the economic opportunity of exporting Colombian flowers and foliage, as well as the need for innovation in the sector. Thus, enabling the identification of applied innovation processes and export opportunities to strengthen the flower sector in the region.
Componentes de internacionalización de las industrias culturales y creativas en Colombia
Atanache Gonzalez, Juliana Maria; Folleco Sierra, Yurimar; Aguilar Galeano, Estibaliz
In Colombia, Cultural and Creative Industries (CCI) enjoy high levels of mind-reading (raw material based on talent, intellectual property and cultural heritage), the Chambers of Commerce and Culture, have been working in recent years to notice the importance of formalization and competitiveness of these industries. In addition to wanting to increase production and marketing levels, exports are also being promoted, with the ideal of said cultural goods and services with export potential going abroad, guiding entrepreneurs to carry out said export process with prior knowledge. How is that process, what conditions should be to complete it with the least margin of error possible, and study which place is better to export? To carry out the export activity, a businessman who does not have much knowledge about this subject, the first thing he does is to find out about how this process is carried out, not only to register as an exporting company, but to classify the product, analyze the market or demand, analyze the requirements of the country to which it is intended, recognize whether or not it is ready as a company to carry out such process and maintain it in time, among other aspects.
Análisis de las PYMES del sector de muebles en Colombia a partir del ingreso de compañías y productos extranjeros
Ospina Pantoja, Irene Marcela; Barrera, Freddy
The aim of this project is to develop an analysis of the competitiveness of SMEs in the furniture sector in Colombia against the entry of new foreign companies, in order to determine how small and medium enterprises would face the entry of these foreign companies from an impact analysis derived from the diamond analysis of Porter's competitiveness and the entry of new competitors, a situation that must be experienced by companies from developing countries within the current internationalization systems. To this end, an analysis of the furniture sector was carried out and interviews and surveys were carried out in order to understand the views of SME entrepreneurs and potential customers in the sector.
Estrategias de internacionalización de Mercado Libre
Castillo-Cortes, Karen Eloisa; Garcia-Pirazan, Jessica Lorena; Rodriguez-Leon, Laura Camila; Ospina Martínez, Oswaldo
The central objective of the document is based on identifying the strategies used by Mercado Libre for the internationalization of its electronic commerce model, to achieve this objective it is proposed to contextualize the digital ecosystem of the firm and explain the strategies used to penetrate some markets where has a presence, and identify which is the digital ecosystem with the greatest projection of the company. In order to respond to the objectives of the research, a non-experimental design is proposed and it seeks to resolve the research question through the use of secondary sources which do not allow any manipulation of the variables described or studied by other researchers. In this way, the scope of the investigation is descriptive since its objective is to provide detailed information regarding the fundamental characteristics of the Mercado Libre platform and its internationalization. During the development of the investigation, the company is described as a Born Global where it is observed that Mercado Libre developed an ecosystem composed of six business units, which provide solutions for payments, logistics, financing, advertising and services, additionally it has a projection in International business is very broad, but among them the development of its credit market and payment market is part of one of the most promising strategies in relation to financial inclusion.
Plan de mejora para el fortalecimiento del portafolio y fidelización de las empresas afiliadas a la Cámara de Comercio e Industria Colombo Chilena
Bermúdez-Lambraño, Laura Camila; Rocha Alfonso, Andres
The purpose of this project is to develop an improvement plan for the strengthening of the portfolio and the diversification of distribution channels of the Chilean Chamber of Commerce and Industry, since it presents a recession in the provision of its services and little follow-up to companies, making it difficult the loyalty of the affiliates and clients. In order to solve these problems, the analysis is carried out using the logical framework approach matrix, in which the actors participating in the project are identified and from these it is decided who will be the main focus actor and direct beneficiary thereof, in addition An analysis is made through the problem tree where the causes and effects of the presented difficulty are identified, the expected situation, means and ends, in which the problem statement is established, in addition to relating the solution alternatives according to the means. Finally, three strategies are chosen for the improvement plan and the operational plan of the project is carried out in which the activities related to the strategies, managers, resources, budget and final product are explained, the strategies are the construction of technical sheets with the detailed description of the products, the manual of the Orus Data platform as a new service of the Chamber and the formulation of strategies for the creation of social networks in initiative to increase the promotion of the entity and increase the loyalty of companies.
Oportunidades comerciales del sector textil colombiano en el marco del TLC Colombia y Canadá
Nova-Huertas, Laura Estefanía; Lozano-Roncancio, Erika; Dallos-Becerra, Maria Camila; Ulloa, Cristian Samir
The objective of this document is to show the opportunities that the Colombian textile industry has derived from the commercial relationship and the results of inter- and intra-industrial trade in the framework of the FTA between Colombia and Canada. To this end, the research question is: What commercial opportunities does the Colombian textile sector have in the framework of the FTA with Canada? To carry out this objective, the production, value added and intermediate consumption conditions of these activities were identified, a trade analysis between both countries is presented and the Grubel & Lloyd Index is calculated. The methodological approach of this research is mixed, with qualitative data supporting quantitative data analysis. It was concluded that in Colombia the trade to Canada, as far as the textile industry is concerned, is characterized by being of an inter-industrial type as evidenced in the results for the years 2014 - 2018.
Internacionalización del pez ornamental Arowana plateado
Galvis-Ocampo, Alison Viviana; Peña-Carvajal, Carlos Armando; Delgadillo-Letrado, Eduar David; Garcia Castiblanco, Claudia Paola
This research work was carried out during the second cycle of 2019, in order to develop a study on the production of ornamental fish specifically the Colombian Silver Arowana fish (Osteoglossum bicirrhosum), to determine potential markets to which can be exported and determined an internationalization strategy to the market with more potential, bearing in mind that biotrade is a booming trend and a country with natural wealth such as Colombia must take advantage of the opportunities that are generated from sustainable way. For the development of this research, a descriptive and qualitative methodology was used, in which mainly secondary sources of information were used. Similarly, the work is based on the theory of available resources, taking into account that few ecosystems in which the fish is located in mention. As a result, attractive markets were identified in Europe, in articulating Germany and the Netherlands, so the last chapter focuses on the export strategy to these two nations.
Ventaja competitiva internacional a través de la implementación de una ecoetiqueta en un producto de la empresa Fuller Pinto
García-Garzón, Alejandro; Rocha Alfonso, Andres
The main objective of this degree work is the required preparation that the Fuller Pinto company should carry out to be more competitive in international markets through an environmental certification or ecolabel in one of its products. The distinction and added value that certifications of this type may provide depend on the market and the specific good to be marketed. As a result, In a methodological manner, a market was determined based on the EPI ranking related to environmental performance and the capacity of access to the markets according to the product. France turned out to be most optimal country for immersion because it ranks second in the EPI and also has the product of liquid hand soap with a 0% tariff. This fact make France figure as the best candidate to be selected. Then, because France is in the European Union, the EU ECOLABEL was set as an ecolabel of study due to the level of recognition and the coverage it has within the European market. The requirements that the ecolabel demands to be able to certify the product of liquid hand soap were exposed, evaluating only the requirements at the composition and ingredients level and then this was compared with the liquid hand soap that Fuller Pinto sells. It was found that Fuller Pinto does not have studies or certifications that prove or comply with the level of compliance that this product has to qualify it as eco-friendly according to EU ECOLABEL.
Innovación de procesos a través de impresoras 3D para aumentar las exportaciones de joyería
Beltrán-Calderón, Johan Enrique; Redondo-Mendez, Andrea Carolina
The main objective of the document is to determine the productive and export impact that business innovation can have in the Colombian jewelry sector, specifically the implementation of 3D printing. To do this, the export capacity of the Colombian jewelry sector was identified and the technological innovation of 3D printing was characterized and how this influences the export of Colombian jewelry. In order to determine the benefits of 3D printing innovation in jewelry companies in the Colombian country, future research and comparisons of the effects of 3D printing business innovation were carried out and data on the current state of the jewelry sector in Colombia was presented. The last years of the sector's exports. It was found that the export percentage showed a decrease in the export of the traditional jewelry industry, which shows that the industry must look for alternatives to increase its presence, such as technological innovation. From the information collected, it was possible to demonstrate the effects of the technological implementation of 3D printing, showing potential for the Colombian jewelry sector to increase the value of its product and increase its export presence.
Incidencia del sello de alimento ecológico en las empresas agroexportadoras de café: caso federación nacional de cafeteros
Diaz Corredor, Diana Paola; Ulloa, Cristian Samir
The present investigation seeks to identify the commercial effect that the companies can manage to obtain agro exporting of organic coffee with the obtaining of the Stamp of Ecological Food issued by the Department of Agriculture and Rural Development. In this investigation the requirements can be identified and or requirements that must fulfill the companies that decide to be certified by the resolution 187 of 2006 this one was modified by the resolution 199 of 2016 which, it is the regulation for the primary production, processing, packed, labelling, storage, certification, import and commercialization of agricultural ecological products and the Resolution 148 of 2004 for to which there is given the creation of the Stamp of ecological Food which guarantees the quality of the products with this differentiation. Likewise with an analysis of the trends and variations of the quantities and value FOB in dollars of the exports realized in a range of nine years from 2009 to 2017 for five of the principal companies of the sector, analyzing between if the companies with certification of the stamp of ecological food and companies without this certification.
Inversión extranjera directa de Canadá hacía Colombia
Cuenca-Guerra, Daniela; Nuncira Cervantes, Wilson
The main objective of this research is to analyse the performance of the Foreign Direct Investment flow from Canada to Colombia considering as a starting point the effective date of the Colombia-Canada Free Trade Agreement commence date. For this purpose, we worked within the theoretical economic integration framework, foreign direct investment and free trade agreement information, supported by a documentary-type methodology. The research concludes that from the effective commence date of the Colombia-Canada FTA there is a 433% increase in the flow of foreign direct investment for the period of 2011-2020 coming from Canada. With the results it can be inferred that what was agreed in the Colombia - Canada FTA in relation to Foreign Investment has generated greater guarantees for Canada in its transactions with Colombia, in addition, it can be noticed that none of the internal safety concerns or conditions in the country have weakened the flow of investment Canadian businessmen
Análisis de la competitividad en América Latina del puerto de Buenaventura entre el periodo 2012 y 2023.
Galvis-Ocampo, Paula Melissa; Pinzon Muñoz, Carlos Andres
The present degree work is a research that deals with Analysis of competitiveness in the trade of the port of Buenaventura, where a research was carried out that is based mainly on the observation of phenomena as they occur in their natural context: categories, concepts, variables, events, collection of information, communities or contexts, this to later analyze them, and to serve as guidance to carry out this project, which is why we focus on differentiating and characterizing ¿What are the aspects that allow the competitiveness of the port of Buenaventura to improve? Analyze the port of Buenaventura, in comparison to the first two ports in Latin America that we are going to investigate, which are the port of Santos and the port of Balboa. with the objective of classifying these two ports based on similar conditions in terms of port performance, geographic location, infrastructure, investments, and model of port logistics processes, which they present in comparison to the other ports and the port of Buenaventura, the objective of classifying these two ports is to look for similar conditions in terms of port performance, geographic location, infrastructure, investments, and model of port logistics processes, which they present in comparison to the other ports and the port of Buenaventura For this reason, the characteristics that affect the port of Buenaventura are identified and how to improve the aspects and characteristics that are affecting the port, seeking good development and performance that improves competitiveness.
Plan de comercio exterior para la empresa Ceiclisan S.A., en el área de biomédica con el Population Health Research Institute en Canadá
Manrique Orjuela, Luis Alfredo; Rocha Alfonso, Andres
This paper presents the disruptions in the supply chain of the company Ceiclisan for the importation of the necessary equipment to perform the medical examinations to the patients who will be attending the clinic in the different medical specialties that are offered, where they will be consider different concepts of international business for the development of this. The methodology chosen for this work is of a qualitative nature with a descriptive approach. work is already being carried out directly on the problem to be solved, which allows us to see firsthand what is happening and find solutions in this regard using a method of participant observation which allows us to give opinions and solutions directly with the people in charge of the company. Making use of graphical tools such as the program review and evalution technique (Pert) and the flowchart that show the times and activities that are needed to carry out the import and export processes. Upon completion of developing the improvement plan for the Ceiclisan company, it is expected that the recommendations given will lead to a reduction in import and export times, generating greater competitiveness with other institutions in the same sector due to its speed in its logistics chain since the acquisition of implements. until the use of these in the patient
Canadá en la industria y el comercio del cannabis colombiano
León-Ahumada, Paula Yesenia; Márquez-Montero, Danna Valentina; Valencia González, Catherine
The objective of this research is to demonstrate that for a country like Colombia which has relevant geographical advantages for the cultivation of cannabis and this in turn generates lower production costs, the medical cannabis industry is a broad business opportunity that serves to generate growth. and development; identifying the necessary procedures for new companies to produce and commercialize medicinal cannabis in Colombia, also takes into account Canada, a developed country that has contributed to the growth of this industry in the country, recognizing the positive contributions that the North American country has generated to the business of cannabis in Colombia.

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