Diseñar Un Plan Estratégico De Atracción y Retención De Talento Humano en la Empresa Nalpiherbs, Durante El Periodo 2022

Abstract

This investigation aimed to identify the causes of high staff turnover rate in the NALPIHERBS company. In the same way, it seeks to find strategies that allow attracting and retaining workers to avoid the constant turnover of employee, who are known today as the most important asset of companies. Therefore, constant monitoring is needed, including the implementation of a pleasant work environment, which allows the development of skills and strengthens the ties to achieve the objectives. In order to face the challenge of attracting employees and reducing their turnover rate, it is necessary to modify the human talent policies and the positions so that they are more attractive, achieving an increase in the satisfaction, productivity and loyalty of the workers and thus reducing the rate of rotation. This is the way to avoid the costs generated by breaking labor ties. In this project, the factors of the company that have a positive or negative impact on turnover were evaluated through quantitative techniques, surveys and interviews. This research seeks to analyze and formulate strategies that allow solutions to attract and reduce staff turnover.