Desarrollo de una aplicación web para la gestión centralizada del contenido de las redes sociales para PYMES (pequeñas y medianas)

Abstract

The objective of this project is the creation of a web application that allows a company to manage and select what content to publish on their social networks, all this starting with a phase of proposal of ideas, where Community Managers propose ideas of possible publications to make, and then they themselves, based on the idea approved by the administrators, make content proposals which will be published on their social networks, and it is the administrators who choose the proposal that seems most appropriate to publish, In turn, this system gives them the possibility to publish this content in different social networks, such as Facebook, Instagram, YouTube or TikTok, from a single place, in order to centralize this process of publication in the networks in order to help companies streamline the publication phase to save them time, as well as to provide them with a functionality to effectively manage internal company events through an interactive calendar and a notification system, through the page itself and emails, to remind them of the events recorded in the calendar.