Estrategias para el desarrollo y crecimiento del sector apícola en Colombia

Abstract

The biodiversity that Colombia has allows it to make a sustainable use of its resources, however, there are little exploited products despite the potential for sale both in the domestic market and in international markets. This is the case of honey, which is why the research problem of this work focuses on the search for strategies and implementation of strategies that the country can implement to optimize its positioning. For its development, a descriptive methodology was used based on secondary sources, through which the main producers of honey in the world and the strategies used by them were identified. The research is based on the theory of the availability of resources and the main results are a diagnosis of the current conditions of bee production and how they can transform their working methods efficiently to achieve being among the honey export leaders in the world.