Creacion de una página web especializada en la venta de kits intercambiables de productos de belleza

Abstract

The research project focuses on a feasibility study of a web platform focused mainly on the sale of facial makeup; in order to propose the option to acquire the purchase easily and quickly with the technological tools of buying makeup and facial supplements. The study raises the diagnosis in the city of Bogotá the number of population with similar interests for the products; evaluating the process from the search for an online platform that minimizes the time of obtaining and selling transaction in Armatukit.com (Name of the page produced) The main focus is to propose an alternative purchase of five products that generate income and economic profitability through a payment indicator and payment model impacted in the different digital channels that link to the web store. In addition, the gratification of being able to include in the planning and execution process all the knowledge acquired in the professional training process during the Specialization Strategic Marketing Management.