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Browsing by Author "Velandia-Suarez, Deicy Beatriz"

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    Análisis de los estilos de liderazgo y su incidencia en el desempeño de los colaboradores en el sector comercial en el año 2025
    Cifuentes-Galvis, Joe Hamilton; Velandia-Suarez, Deicy Beatriz; Ospina-Ortiz, Jennifer; Molina-Bastidas, Diana Marcela; Parra-Leon, Nydia
    This research aimed to analyze leadership styles and their impact on employee performance in the commercial sector in the year 2025. To achieve this objective, the research process was conducted using a qualitative approach and a non-experimental design. It was also approached using descriptive and explanatory parameters, based on a documentary review, which included various sources of information, such as articles from indexed journals, theses, and books, all of which addressed leadership and leadership styles as central topics. Furthermore, an Excel spreadsheet was used to collect data. It details the documents used to collect data, providing useful information on the most common leadership styles in commercial companies, their characteristics, and their impact on employees. The results showed a predominance of transformational and democratic leadership styles, which contribute to talent retention, motivation, and productivity. It is concluded that implementing leadership styles based on communication, employee personal development, and motivation are essential for achieving organizational sustainability and success. This study determines that the commercial sector is dynamic, and effective leadership must transform by adapting to new environmental trends, creating a diverse workforce, and empowering the worker.

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