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Estudio de las estrategias de e-commerce desde el caso de las empresas multinacionales como el grupo éxito, falabella, dafiti, amazon, walmart y zara.
The present research work focuses on analyzing the e-commerce strategies used by retail companies for their internationalization process, the scope of the research is descriptive, since it allows describing strategies ...
Mejora en el área de comercialización en el subsector aguacatero a través de las tic con el fin de fortalecer su ingreso en mercados internacionales
This research aims to study the adoption of tools information and communications technology (ICT) in the process of marketing the agricultural sector especially the avocado subsector allow strengthen their entry into ...
Proyecto de emprendimiento Vikinga's Boutique
The objective of this work is to publicize the viability of a business plan dedicated to the production and marketing of cocktail dresses for women with purchase option through a web page, contribut to the growth of the ...
Oportunidad comercial de carne de cerdo desde Colombia hacia china
The main objective of the research is focused on the analysis of the commercial opportunities that the Colombian pig industry subsector can have in the foreign market specifically in China, taking into account all the ...
Competitividad de la cerveza malta colombiana a nivel mundial (Klaus Esser)
Through this work, strategies are proposed to improve the systemic competitiveness of Colombian malt beer and the factors that influence their development, to achieve a position within the international market industry and ...
Estrategias digitales como promotoras de la internacionalización del Área de Artes y Patrimonio dentro de las industrias culturales en Colombia
This article analyzes the effect that digital strategies have on the commercialization and internationalization of cultural industries in Colombia specifically in the Art and Patrimony Area, in this sense it is of great ...