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Estrategias de internacionalización a través del marketing digital para pymes de servicios. Estudio caso: Avianca Holdings S.A.
The ecosystem of the digital economy is one of the tools that has allowed an evolution in business organizational systems and its importance is relevant to highlight its impact in the economic and social field in relation ...
Planteamiento de una estrategia de e-commerce para la internacionalización de las empresas editoriales colombianas
Globalization raises new technological innovation as a marketing strategy thanks to download platforms and online visualization, especially for Colombian publishers, which seek to extend their potential cross-borders market ...
Propuesta para el fortalecimiento del museo el Campin de Bogota
The bet is focused on the strengthening of the Campin museum, taking as reference models of success from some sports museums in the world, where an analysis is proposed from the theme and content of the museum, through ...
Cartilla para la gestión de empresas del sector público, privado y mixto, como herramienta de estudio para estudiantes de la Facultad de Ciencias Económicas y Administrativas de la Universitaria Agustiniana
The present investigation begins from the need to provide students with the realization of primer for public, private and mixed companies, which serves as a learning tool in the students of business administration of the ...
Estrategias de internacionalización para los establecimientos bancarios colombianos
Based on a study carried out in Colombian banking establishments, the strategies used by the Bancolombia group, Aval group and Davivienda for its internationalization process in Central America, such as direct foreign ...
Análisis de la competitividad del sector arrocero en Colombia y su comercialización internacional en el acuerdo de la alianza del pacífico.
Colombia is currently showing low capacity to reach other markets due to the lack of
competitiveness, and the low technical and financial support that the subsector has to correct
it. The objective of this research is ...
Estandarización de políticas contables para las ESAL grupo III (propiedad horizontal)
For the elaboration of the present monograph, a conceptual investigation and review of the very origins of the notion of normativity was carried out, which governs the ESAL (Horizontal Property), in order to implement the ...
Proceso operativo de transporte terrestre de alimentos refrigerados de la empresa Motorizados Express S.A.S
The purpose of this research is to determine the improvements of the refrigerated food logistic process of the company Motorizados Express SAS. For this purpose, two theoretical referents were presented that founded this ...
Internacionalización de la oferta ecoturistica de Cundinamarca derivando acciones del mercado Español
Cundinamarca is a department that has a great variety of natural resources thanks to its geographical location has a diversity of climates and thermal floors, which allow the development of different activities, despite ...
Estudio de viabilidad para la creación de una empresa dedicada a la producción de jeans personalizados
The objective of this document is to determine the feasibility of creating a company dedicated to the production of personalized jeans. For which a market, technical, organizational, legal, marketing, financial, socioeconomic ...