Propuesta programa de incentivos para colaboradores de la fuerza de venta de la organización comercializadora chiquitines S.A.S. - segundo semestre 2021.

Abstract

The current investigation work has motivated us to find trough out the application of the knowledge acquired during the specialization course a proposal including prices to employees of the selling area from company “Chiquitines SAS” which will increase the selling stages so that avoiding closing at least the half of the establishments of the company. To accomplish it, a method was settled which allowed us to analyze from a different perspective form the directive organization objectively, the elements which may cause selling not responding to the reinforcement of the processes done in some areas of the company. To gather the details, the interview was used and we were able to analyze very meaningful information which was obtained directly from the selling team. The information found showed that the lack of compensation generated low motivation y commitment needed for the selling to accomplish the expected profitability. With the obtained information we reinforced our objective to design a pricing program proposal which will help to solve the identified issue, additionally we were able strengthen different aspects such as work place environment, motivation and commercial strategies of the company. Finally, this project allowed us to understand how several companies avoid investing in employee’s compensation and wellbeing to avoid what they call overcharge, but at the end, not compensation may affect the profitability of the company directly as in the identified issue.