Estudio de pre-factibilidad para la creación de una empresa productora y comercializadora de productos para personas diabéticas

Abstract

This investigation pretends to determine the pre-feasibility of the creation of a company in Bogota city, that counts approximately with 3 million of population that has diabetes conditions, where they can get and consume healthy food, without this causing a risk in their health, where there is an affordability and with a fair price in the market, this not just will lead the care of the people, but it will contribute with the decrease of people prone to suffer diabetes and diseases that are the result of a bad nutrition. It is important to mention that in this study, there is an evidence that in Bogota city. it’s not easy to get these food and where you can get them, they are sold with an expensive price. With this legal study where you can observe that all those people do not have sufficient guarantees to keep a healthy nutrition and where the facts of risk are high, where we can see that 22% of the surveyed wish to improve the quality of the food that they consume and prevent possible difficulties for the health, therefore it is viable the execution of this project giving opportunities to the population to improve nutrition conditions on their daily basis.