Mercados potenciales para los biocosméticos colombianos

Abstract

The cosmetic haven't been just important for how it can fix someone beauty through the history, there is and other fact that makes it outstanding which is how it runs the economy, offers and demands. Colombia has been working out on that field and that is the reason that plays in the Productive Transformation Program where Colombia is recognized because the natural resource that it has. For this , the next investigation will show how to identify the potential market to work on , specially , the products which are made of natural resources and that is the reason of the research of which ones are the principals importers and which ones Colombia doesn't export . This investigation is a description research and the theorical framework used is the internationalization model by Jordi canals. And the main result of the research is that the principal attractive market are taking place in Europe.