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Browsing by Author "Otalora Nova Juan David"

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    Plan de mejoramiento Grupo Calle 13 SAS
    Otalora Nova Juan David
    This document aims to develop an improvement plan for Grupo Calle 13 S.A.S., a company dedicated to the rental and installation of tents, pavilions, stages, flooring, and temporary structures for events. The proposal focuses on designing and improving the import process of 7, 9, and 12-meter span tents to expand the company's product portfolio and strengthen its inbound logistics within the event industry. To achieve this, an analysis of the business environment was conducted, focusing on the event sector in Colombia and Bogotá, identifying its main characteristics, key stakeholders, and level of competitiveness. In addition, an organizational assessment was carried out using tools such as the SWOT analysis and the value chain, which made it possible to identify the company's strengths, opportunities, weaknesses, and threats. Based on this analysis, an improvement plan was developed to organize the tent import process, including supplier selection, legal requirements, transportation coordination, and inventory management. As a result, a structured procedure is proposed to facilitate the acquisition of new products, improve the company's internal organization, and strengthen its ability to respond to market needs, contributing to its growth and competitiveness within the event industry.

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