Browsing by Author "Guerra-Argumedo, Gabriela"

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    Oportunidad comercial de las hierbas aromáticas colombianas en el mercado internacional
    Guerra-Argumedo, Gabriela; Ospina-Martínez, Oswaldo
    This work seeks to identify the commercial opportunity of aromatic herbs in international markets based on an analysis of this subsector of Colombian agriculture. It is made up of three chapters that are related and focused on the export of this product, The main objective was to develop a market selection matrix, choosing three countries because the international market can be a bit extensive and it is an easy way to define the best pee with opportunity, Following this, a description of the export process from Colombia to the country of origin was generated as well as the criteria that must be taken into account when generating the process. This was based on a collection of data and above all on the norms that today regulate the processes of international trade in Colombia, so that it could be based on the law.