Browsing by Author "Fonseca Narvaez Yitzy Yomar"
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Item Retos y oportunidades del e-commerce para impulsar la exportación de panela orgánica colombiana hacia mercados de Europa Occidental: casos de España y Alemania.Fonseca Narvaez Yitzy Yomar; Manuel Fernando Cabrera JimenezThis study analyzes e-commerce for exporting Colombian organic panela to Spain and Germany, identifying market opportunities and logistical, regulatory, technological, and digital positioning challenges.