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Propuesta de trade marketing para el lanzamiento de suelas biodegradables para distribuidores en el Restrepo
This work aims to guide the new forms of production that seek to mitigate the environmental impact generated by the production of conventional soles, however in these new processes there is uncertainty because they are ...
Estudio de las estrategias de e-commerce desde el caso de las empresas multinacionales como el grupo éxito, falabella, dafiti, amazon, walmart y zara.
The present research work focuses on analyzing the e-commerce strategies used by retail companies for their internationalization process, the scope of the research is descriptive, since it allows describing strategies ...
Mejora en el área de comercialización en el subsector aguacatero a través de las tic con el fin de fortalecer su ingreso en mercados internacionales
This research aims to study the adoption of tools information and communications technology (ICT) in the process of marketing the agricultural sector especially the avocado subsector allow strengthen their entry into ...
Diseño de plan de marketing para la biocomercialización de orquídeas en Usaquén ubicada en la ciudad de Bogotá D.C.
The purpose of this project is to generate marketing strategies for biocommercialize orchids, based on the analysis of a case study of the marketing processes used in the orchid cultivation of the San José farm in the ...
Propuesta para el posicionamiento de la marca VODKA INSTINCT
The objective of this research was to analyze the positioning of the brand vodka INSTINCT alcoholic beverage in the city of Bogotá, circumscribing it specifically to the town of Chapinero; The study was framed in exploratory ...
Desarrollo de una estrategia promocional para impulsar las ventas de FluxPoint intranet corporativa de la compañía Origen Business Technology
This work is a documentation of the development of a strategy focused on the promotion of a technological tool called FluxPoint developed by the company Origen Business Technology, this tool aims to improve the productivity ...
Proyecto de emprendimiento Vikinga's Boutique
The objective of this work is to publicize the viability of a business plan dedicated to the production and marketing of cocktail dresses for women with purchase option through a web page, contribut to the growth of the ...
Oportunidad comercial de carne de cerdo desde Colombia hacia china
The main objective of the research is focused on the analysis of the commercial opportunities that the Colombian pig industry subsector can have in the foreign market specifically in China, taking into account all the ...
Percepción sobre la plataforma Home Exchange en la industria hotelera legal de la localidad de la Candelaria
This research project informs the perspective on the digital platforms that are used and used for the promotion and marketing of accommodation or accommodation spaces in the area of La Candelaria, located in the center of ...
Competitividad de la cerveza malta colombiana a nivel mundial (Klaus Esser)
Through this work, strategies are proposed to improve the systemic competitiveness of Colombian malt beer and the factors that influence their development, to achieve a position within the international market industry and ...