La caracterización y el uso de las TICS en el manejo de los eslabones de las cadenas de suministro por parte de los operadores logísticos Azul, Verde y Naranja

Abstract

This degree work identifies the application of information and communication technologies in the management of the links in the supply chains by the logistics operators Blue, Green and Orange. For the development of the project, a qualitative investigation is carried out by analyzing the interpretation, characterization, description and understanding of the processes in the supply chain of the mentioned companies, as well as a bibliographic review on logistics tics. Additionally, interviews are carried out in each company changing the name of the same and the interviewees, thus having a greater knowledge of the companies analyzed. It is shown how the characterization and use of ICTs in the management of supply chains contributes to the interaction of the members of the chain, perceiving operational benefits and customer satisfaction. Diagnostic tools are analyzed that show the use of ICTs in the supply chain links by the analyzed operators, focused on competitiveness, sustainability and customer service. Likewise, the types of technologies implemented in the links of the chain are determined, showing how they have a positive impact on satisfaction, communication with the client and their use in internal processes in companies. The results found in the research carried out, generate a contribution to the logistics operators sector to show how the characterization and use of ICTs in the management of supply chains helps to generate organizational growth and positioning in the national logistics market and international through customer service and the use of technology in the management of each link of it.