Estrategias y planes para la empresa Figurados y Mallas S.A.S

Abstract

The company Figurados y Mallas is a company legally incorporated and registered with the Chamber of Commerce of Bogotá under the form of simplified corporation (SAS); Its mission is "the development and marketing of products with high quality standards that meet the technical standards required in the national market, for commercialization and use at the industrial, metal-mechanical, construction and agricultural levels." His vision is "to be a company reliable, that generates credibility to its customers, workers, shareholders and the community in general, standing out in the steel market at the national level, producing new and better products, technologically renewing the main production processes, applying an integral management focused on the prevention of risks in quality, environment, health and safety, in the continuous improvement of its performance and performance. Figurados y Mallas currently has a range of action concentrated in Bogotá and part of the savannah of Cundinamarca. Its economic activity is the manufacture and marketing of products such as corrugated bars, figurative iron and electro welded mesh, the latter being its flagship products, which has a high reputation in the market for its high quality standards. The company belongs to the secondary sector of the country's economy, more specifically to the construction sector, which in recent years has played a very important role because of the contributions it makes to GDP, characterized by a continuous growth due in large part to the processes of modernization of the nation's infrastructure with civil works of great magnitude, on the other hand due to the great demand of buildings destined for housing has been another factor that has contributed to boost the economy, counting on both public and private investment. According to the study carried out, it is evident that the company presents opportunities for improvement in some of its administrative processes, mainly linked to strategic planning, situations that can be optimized to achieve agreement with the mission and vision of the organization; In view of the above, it is recommended to increase the competitiveness of the company in the sector and seek to satisfy the needs of the stakeholders.