Diseño de un paquete turístico especializado en el arte del tatuaje en las localidades Chapinero y Candelaria de la ciudad de Bogotá

Abstract

Abstract The following paper present a proposal of a tourist package called Art and Ink that aims to achieve the development of new products of creative tourism, with activities related to tattoo tourism in two locations in Bogotá: Candelaria and Chapinero, considering that the city has a lot of tattoo establishments with great potential that allow the development of this activity. Concepts as a tourist product were taken into account experiential, art, creative tourism, among other important. The methodology used was a mixed approach, which allowed identifying the supply of tattoo establishments, in addition to identifying the profile of the potential client to develop the activity. Finally it was possible to design a tourist package that was given the name Art and ink ;that involves activities in tattoo establishments and cultural and creative activities that allow tourists to soak up this art.