Estudio de factibilidad para la implementación de un ecolodge en el Agroparque los Soches

Abstract

The purpose of this research is to determine the feasibility of an Ecolodge in the rural area of Agroparque los Soches located in the town of Usme Bogotá. An analysis of aspects was carried out such as: the characteristics and potential of tourist destinations, the environmental impacts that could be generated and preventive actions, current market characteristics and the definition of the potential client's profile, technical, administrative and legal aspects for its operation and finally the financial structure. An exhaustive investigation was carried out, ranging from the basic concepts of sustainability, its development and presence in Colombia to the Ecolodge models that exist at the international and national level, and nature tourism in Colombia. For methodology, different methods and tools that exist were investigated, selecting the most suitable for the development of this study. A market, technical, administrative, legal and financial study was carried out. The results obtained were in accordance with the following phases: in the first, an investigation of the most important aspects of Agroparque los Soches was carried out, in the second, the impacts that could arise due to the implementation of this type of accommodation were analyzed, in In the third, an analysis of the determined direct and indirect competition was made, market trends were analyzed, and a survey was applied, obtaining as a result the potential client profile, in the fourth, the required administrative and legal structure was determined and finally, in the fifth analyzed technical aspects.