Oportunidad de exportación de frutos exóticos a la Unión Europea: Estudio de caso del Arazá

Abstract

As an idea towards promoting the prosperity of the country, this article aims to identify the opportunity to export diversified exotic fruits, especially those derived from the Arazá in the department of Valle del Cauca, producers, collectors of the fruit, but with little commercial recognition nationally and internationally; Therefore, the theoretical model underlying this research will proceed to the analysis of the area, production and yield at the national, departmental and municipal level, an analysis of the commercial dynamics of exotic citrus fruits between Colombia and the European Union from 2013 to the present, an analysis of the links included in the theory of Value Chain of Professor Michael Porter and a determination of obstacles to internationalization presented by the guild of that department, considering in its development the contribution or value in the social field and in the national Bioeconomy.